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Richard Roberts is a mechanical engineer and former information technology project manager who first became interested in advertising of all kinds in the early 2000s. His interest turned to a passion that has led to his founding of the Richard Roberts Archive – an important collection of magazines and their advertisements from the early years of the nineteenth century to the present day.  Many of the advertisements in this book come from Richard’s own collection.  He is a committee member of the Society of Automotive Historians in Britain and is its archive consultant.  He has owned several Rolls-Royce Silver Shadows and a rare 1956 James Young Silver Cloud saloon.

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Making A Marque: Rolls-Royce Motor Car Promotion 1904-1940 by Peter Moss and Richard Roberts
Making A Marque
Rolls-Royce Motor Car Promotion 1904-1940

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The promotional history of Rolls-Royce motor cars from the company’s beginnings in 1904 to the outbreak of World War II.
   
 
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